§ feed · storyline
How the at-home workout sensation, Hydrow, cut authoring times from weeks to minutes
Hydrow adopted a new content platform to replace Shopify Liquid and WordPress, reducing digital content authoring times from weeks to minutes.
In 2022, Hydrow, celebrated for its personal rowing machines and immersive workout content, was in search of a seamless digital experience for its users.
Shopify Liquid and WordPress offer robust capabilities, but Hydrow required more custom, dynamic content capabilities. Read more
§ sources1 publication · timeline below