§01 — §03
where your ad sits
?Each position is embedded inside a mini-mock of the actual home page (masthead + ticker + just-in column + main + rail). A bare component preview doesn’t communicate placement — context does.§01header stripbelow masthead, above ticker · sitewide
A single understated line — sponsor wordmark + short descriptor + your link. Sits at the top of every page in the place readers look first.
SAT · 2026·05·09shipfeed⌘K
→ RunPod — serverless GPUs that scale to zero in 800ms · try free →
ON THE WIRE · OpenAI ships GPT-5.2 · LangChain durable execution v2 · NVIDIA Blackwell GA
just in
06:14:22 · TC
06:11:08 · ARS
06:02:55 · HN
N° 001 · Anthropic ships Claude 4.7 with 1M context
N° 002 · LangChain 1.0 lands durable execution
N° 003 · Modal adds GPU snapshots
topics
models · 12
agents · 8
§02sidebar tileright rail · sitewide or topic-scoped
Boxed tile in the right rail. Kicker, brand, one sentence, CTA. Can be sitewide or scoped to a single topic (agents, infra, models, eval).
SAT · 2026·05·09shipfeed⌘K
just in
06:14 · TC
06:11 · ARS
N° 001 · lead story
N° 002 · story
N° 003 · story
N° 004 · story
Baseten
SPONSOR · WK 19
Production model serving without the ops → try baseten
§03in-feed sponsorrow 8 home feed · always labeled · never adjacent to other sponsors
Reads like a story row but framed * sponsored · {brand}. One per home page. Cadence is enforced — sponsor at row 8, never two in a row.
N° 005 · Modal adds GPU snapshots · 06:02 CET
N° 006 · Cohere Embed v4 ships · 05:48 CET
N° 007 · Mistral Large 3 benchmarks · 05:31 CET
* sponsored · ▶ browserbase · Browser agents that actually work in production. Browserbase — try free for 14 days →
N° 009 · Replicate adds streaming · 04:55 CET
topics
§04
how it works
?Four-step timeline removes the post-submit black box. “We reply within one business day” was the only signal of what happens after — buyer doesn’t know if reply means yes/no, copy round, contract, or invoice.step 01
You email.
Position, dates, and a one-line pitch. No deck needed.
→ same daystep 02
We reply.
Yes, a copy tweak, or an honest no with the reason.
→ within 1 business daystep 03
We finalize copy.
One round of edits, you approve, we lock the position.
→ 1–2 daysstep 04
We ship.
Your ad goes live on the agreed date. You see it before the reader does.
→ launch day§05
questions buyers ask
What’s the lead time?
Two business days minimum from copy approval to live. We hold the position once copy is locked.
Who approves the copy?
You write it, we edit it down to the paper-tone format, you approve the final. One round is the norm — most sponsors land in a single pass.
What format do you need?
Plain text. One line for the header strip, three for the in-feed and sidebar. Logos as monochrome SVG if you have one — a single letter glyph if you don’t.
§06
get in touch
?Position-picker chips. Captures which position the buyer was reading when they decided to inquire and pre-fills the request, killing one round of clarification email.